{SHARE} The Color Psychology of Red....by Kendra Cherry

Posted on December 21 2016

{SHARE} The Color Psychology of Red....by Kendra Cherry

My artwork has always been inspired by emotion. I chose colors that reflected that emotion and depicted my message of empowerment and love in my paintings. For Christmas season, and December holidays in general, red is a very powerful color. I have found an amazing article written by Kendra Cherry of verywell.com that explains some of the physiology behind this power bomb of a shade. 

To purchase Mila & Such, silk scarf in the shades of red and yellow check out our "Bend". 

Enjoy the read...and let me now what you think in the comments below.

Direct link to article is here


How does the color red make you feel? Red is often described as warm, vibrant, and intense. It is often seen as an exciting and even aggressive color, but it can also evoke feelings of love and comfort. Red is often used to grab attention, particularly in advertising and traffic signage.

Red has guts .... deep, strong, dramatic. A geranium red. A Goya red ... to be used like gold for furnishing a house ... for clothes, it is strong, like black or white. - Valentino

  • Red is a bright, warm color that evokes strong emotions.
  • Red is associated with love, warmth, and comfort.
  • Red is also considered an intense, or even angry, color that creates feelings of excitement or intensity.
  • Consider how red is used in language: redneck, red-hot, red-handed, paint the town red, seeing red

How does the color red make you feel? Check out some of the responses that our readers have shared with us over the years.

While red has different symbolic meanings, individual reactions to the color red can vary widely. The following are some of the reactions to the color red that readers have shared.

Red Is Energetic and Exciting

"Red makes me feel energized and strong." -Calinda

"Happy, excited, strong, fun." -Inez

"I saw an episode of Law & Order: SVU last week where a lady (witness) had everything in her life red. Her apartment had red furnishings, kitchenware, art, curtains etc...

her clothes were all red, her makeup was red too. Even though the red was everywhere it somehow interested me. I'm not sure why, but it stirred feelings of excitement for me. The interesting thing is I have never had an interest in red before, but after seeing her intense red 'life' I now want to achieve the same.

"I have always appreciated the colour red to be a confident colour,and therefore wearing a red shirt shows confidence. For all those studying for finals,wear a red shirt to the exam. You'll ace it!" -Nurset

Red Is Powerful

"Wearing red makes me feel confident." -Lotarot

"Confidence. Power. Self-acceptance." -Pat

"I do love red it makes me feel in charge of my life. I feel notice by others and I receive confident when it's around me or if I'm wearing it." -Conycbm

"My favourite colour as a child has always been red. I love red because it is vibrant, loud, and it presents to me strength." -Sandra

"Red is stabilizing. Solid and welcoming."

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